
Pay per tracked event.
Get the whole hog.
Your first 1 million events are free. Every month.
PostHog Cloud Recommended
SaaS solution managed by the PostHog core team
- Full product suite
- Hosted & managed by PostHog
- Always get the latest features
Self-hosted
Customer data never leaves your infrastructure
- Full feature set of PostHog Cloud but on your infrastructure
- Full access to your production instance
- Paid deployment support available in the PostHog Marketplace
Looking for PostHog Open Source? (No credit card required)
Available with product analytics, feature flags, and session recordings – limited to 1 project and no user permissions
Pricing breakdown
Pay per event
First 1 million events/mo
Free
1-2 million
$0.00045
2-10 million
$0.000225
10-100 million
$0.000075
100 million - 1 billion
$0.000025
B2C company with millions of users?
Apply for a volume pricing plan
Enterprise package
Starts at $450/mo and comes with SSO, advanced permissions, and a dedicated Slack channel for support
What comes in PostHog?
Get access to all features and no plan limits.
- Product analytics
- Session recording
- Feature flags
- Heatmaps
- A/B testing
- Correlation analysis
- Group analytics
- Team collaboration
Features
- Event pipelines
- Data warehouse
- SQL access
- App library
- Event autocapture
- API
- Multiple projects
- User permissions
Data stack
- 1 million events included every month!
- Unlimited tracked users
- Unlimited teammates
- Unlimited event tracking
Plan allowances
- Community support at posthog.com/questions
- Community Slack
Support
- Dedicated support (email, Slack)
- SSO SAML
- Advanced permissions
- Team training
- Dashboard configuration
Enterprise package
Compare all plans
PostHog Cloud
Turnkey, hosted & managed by PostHog
Self-serve
Pricing
$0.00045/event
with community support
Get startedwith Enterprise package
Pricing
$450/mo+$0.00045/event
Slack-based priority support, SSO, advanced permissions
Get in touch
Self-hosted
Deploy to your private cloud or infrastructure
Self-serve
Pricing
$0.00045/event
with community support
Get startedwith Enterprise package
Pricing
$450/mo+$0.00045/event
Slack-based priority support, SSO, advanced permissions
Get startedOpen Source
Pricing
$0/event
Limited, but free forever
Visit GitHub
Questions
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How do I know what my volume is?
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Tim Glaser
The easiest way is to enable a PostHog Cloud plan. If you go over your usage limit but have not set up billing, it will lock you out but it will count the event volumes. This allows you to get a sense of what your volume is.
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Can I switch between PostHog Cloud and Self-hosted plans?
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Yakko Majuri
You can switch from PostHog Cloud to Self-hosted Scale and vice versa - just email our support team (hey@posthog.com). We will manually transfer your data, free. If you are switching between PostHog Cloud and Self-hosted Open Source then you can transfer events yourself using our plugin - https://github.com/PostHog/posthog-plugin-migrator3000.
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On the Self-hosted Open Source plan, what happens if I exceed 1 million tracked users?
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James Greenhill
There is no hard limit set. You may likely need some kind of support at this scale.
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Do I pay anything for stored events?
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Simon Fisher
No, you only pay the fee per captured event in a given month (i.e. you only pay when each event is first received). There are no additional costs or fees.
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Does session recording impact costs?
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Rick Marron
Session recording is currently free to use. This might change in the future.
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How long do you retain data?
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Tiina Turban
Data (except recordings, see below) in PostHog Cloud is retained for 7 years - after 1 year, data may be moved into cold storage so queries may run more slowly. For Self-hosted deployments, you can manage this yourself or get support with Self-hosted Scale.
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How long do you retain recordings?
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Rick Marron
Recordings are kept on Clickhouse-based installations for 3 weeks. If you are self-hosting, you can change this setting (see Recordings docs). If you are on legacy Postgres recordings are kept indefinitely unless you set a custom retention policy.
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What happens after the data retention period elapses?
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Marius Andra
On PostHog Cloud, any event or user data stored for more than the retention period may be permanently deleted from our systems. On the Self-hosted Scale plan, you control your data retention and what happens to your data afterwards.
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Is there a free trial on paid plans?
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Michael Matloka
No - instead we offer a contract with no minimum length. In PostHog Scale and PostHog Cloud, the first 1 million events are free, every month.
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What currency are your prices in?
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James Hawkins
All prices are in US Dollars (USD), excluding taxes.
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Do you offer a discount for non-profits?
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Eric Duong
Yes in most cases - 50% off all pricing for PostHog Cloud. Create your account, then email sales@posthog.com from the same email address with some basic details on your organization. We will then apply a discount.
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Are there any minimums or annual commitments?
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Cameron DeLeone
No! We can, however, offer annual commitments (for example, to maintain pricing) if you need them as part of PostHog Enterprise.
PostHog is the first analytics platform where I can be 100% confident in the data. I've finally got the data insight platform I've always wanted as a Product person.

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